Insights, Newsletters, and Press from our Marketing-Technology Experts
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Creativ Strategies Rebrands as Creativ Company with $1 Million+ in Annual Recurring Revenue
Creativ Company’s combination of Machine-Generated Insights and Full Service Marketing Rapidly Expands Company Clientele
Is AI (already) in a race to the bottom?
Heralded as a major technological breakthrough, AI now faces a crisis of genericism, says Wes Morton of Creativ Strategies. Anyone can build a bot, but who really knows how to use them?
Creativ Strategies Expands Executive Team; Launches New AI and Technology Division, Creativ Insights
Vibhu Bhan Joins as Chief Operating & Information Officer; Joe Lai Appointed Chief Technology Officer
Advertising science: Applying the scientific method to create data-driven campaigns
For The Drum’s latest Deep Dive, The New Data & Privacy Playbook, Wes Morton (founder and CEO of Creativ Strategies) lays out a scientific framework to thoughtfully apply data and improve your next campaign.