Insights, Newsletters, and Press from our Marketing-Technology Experts
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Vibhu Bhan Of Creativ Company On Pushing the Boundaries of AI
Community-Driven Content Moderation: The shift from manual content moderation to sophisticated hybrid systems and self-sustaining models marks a significant transformation in how we consume information. By managing the vast landscape of user-generated content, these systems aim to balance safety with freedom of expression.
Wes Morton Of Creativ Company: Five Things I Wish Someone Told Me Before I Became A CEO
You’ll be charged with people’s care. Being in charge means you’re responsible for their welfare. You put food on their tables. Some of them have kids. That’s a lot of pressure.
Creativ Strategies Rebrands as Creativ Company with $1 Million+ in Annual Recurring Revenue
Creativ Company’s combination of Machine-Generated Insights and Full Service Marketing Rapidly Expands Company Clientele
Is AI (already) in a race to the bottom?
Heralded as a major technological breakthrough, AI now faces a crisis of genericism, says Wes Morton of Creativ Strategies. Anyone can build a bot, but who really knows how to use them?
Creativ Strategies Expands Executive Team; Launches New AI and Technology Division, Creativ Insights
Vibhu Bhan Joins as Chief Operating & Information Officer; Joe Lai Appointed Chief Technology Officer
Advertising science: Applying the scientific method to create data-driven campaigns
For The Drum’s latest Deep Dive, The New Data & Privacy Playbook, Wes Morton (founder and CEO of Creativ Strategies) lays out a scientific framework to thoughtfully apply data and improve your next campaign.
