WWE Champions is the largest WWE mobile game in the world. The game needed a consistent pipeline of high-quality creative assets and search-optimized content to support player acquisition, organic engagement, and retention. With an ongoing calendar of in-game events, WWE Premium Live Events (PLEs), new Superstar releases, and major IP collaborations, the team required a partner capable of delivering engaging, on-brand marketing content while improving organic search visibility and digital performance measurement. We started with a new, sleek set of brand guidelines for their marketing department.

Creativ developed and produced static assets, video edits, and motion graphics for organic social and paid UA campaigns. From evergreen content to promotions supporting WWE PLEs, Superstar launches, and IP crossovers like Tekken, our team delivered monthly batches of platform-ready creative supported by refreshed marketing brand guidelines.

To strengthen organic discovery, our SEO specialists and WWE-focused writers collaborate on four long-form articles each month, targeting high-volume WWE search topics. We also implemented GA4 tracking and custom Google Data Studio dashboards to centralize website, search, and campaign performance reporting.

Established a scalable, integrated marketing operation supporting WWE Champions' ongoing creative, content, and analytics needs. Our partnership provides a consistent pipeline of campaign-ready assets and SEO-driven editorial content, while delivering greater visibility into digital performance to inform marketing decisions and ongoing optimization.